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2026 PILOT EDITION UPDATED AUG 22
AI RECOMMENDATION OBSERVATORYTHE ORACLE / FIELD PLATE 01
What the models recommend changes when the buyer becomes specific.

The Emerging
SaaS Index

The independent measure of which emerging software companies are breaking into AI recommendations, before they become category leaders.

BREAKOUT SIGNAL Smaller vendors displace incumbents most often in context-rich promptsMODEL GAP Only 31% of recommendations overlap across all six modelsNEW ENTRY 7 products entered new buying scenarios in this pilot
01

BREAKOUT RANKING

Who is gaining
recommendation share?

The Breakout Score combines recommendation growth, model expansion, buyer-scenario breadth and consistency. It is designed to find momentum, not reward company size.

Preview dataset

Representative pilot data demonstrates the framework; it is not a final public ranking.

Read methodology
02

THE BREAKOUT SIGNAL

Context is where
challengers win.

Generic prompts default to market leaders. Add a team, constraint, integration or budget and the recommendation graph opens up.

RECOMMENDATION SHARE BY PROMPT DEPTHPILOT OBSERVATION
Generic category
16% emerging
+ Company size
31% emerging
+ Workflow
44% emerging
+ Constraint
57% emerging
+ Integration
65% emerging
Established leaders Emerging SaaS
CORE FINDING / 01“Best CRM” is an incumbent’s game. “CRM for a six-person recruiting firm that lives in Gmail” is not.

Specificity creates a discoverability surface that smaller SaaS companies can realistically own.

BUYER CONTEXT EFFECT4.1×

more emerging vendors surfaced in highly constrained prompts than generic category prompts.

Representative pilot signal
03

CATEGORY INTELLIGENCE

Not every market
moves the same way.

We measure concentration and volatility separately. A fragmented category can still be stable; a concentrated one can change overnight.

MARKET MAP / PILOT18 CATEGORIES
Breakout velocityBubble size = recommendation breadth
OPEN FIELDFAST CONSOLIDATINGNICHE & STABLEINCUMBENT CONTROLLEDAI visibility71+11.2%Forms64+12.8%CRM48+9.4%Support52+7.1%Payroll29+2.6%Security34+3.1%
FRAGMENTED MARKETCONCENTRATED MARKET
04

MODEL DISAGREEMENT

There is no single
AI recommendation.

A company can lead in Claude and disappear in Gemini. The index preserves those differences instead of collapsing them into a deceptive average.

CROSS-MODEL OVERLAPTOP 5 RESULTS
ChatGPTClaudeGeminiPerplexityCopilotGrok
31%shared recommendations
across all six models
ChatGPT logoChatGPT86emerging vendor affinity
Claude logoClaude73emerging vendor affinity
Gemini logoGemini66emerging vendor affinity
Perplexity logoPerplexity59emerging vendor affinity
Copilot logoCopilot51emerging vendor affinity
Grok logoGrok47emerging vendor affinity
05

COMPANY INTELLIGENCE

One profile. Every
recommendation signal.

A practical view of where a product wins, which models carry it, and the third-party sources shaping its position.

EXAMPLE PROFILE / FORMS

Tally

Europe · Bootstrapped · tally.so

INDEX POSITION01↗ 4 places
View full profile
BREAKOUT SCORE91.4↗ 18.2
AI RECOMMENDATION SHARE24.8%↗ 6.1 pts
BUYING SCENARIOS3812 newly entered
MODEL COVERAGE6/6Full coverage
WHERE IT BREAKS THROUGHSHARE CHANGE
01Forms for bootstrapped SaaS+18%
02Notion-native workflows+15%
03Unlimited responses on a budget+11%
04European privacy requirements+9%
SOURCES SHAPING THE ANSWERINFLUENCE
Reddit logoReddit82
Product Hunt logoProduct Hunt71
Zapier logoZapier54
Tally logoTally43
WHY THIS MATTERS

Third-party sources account for three of Tally’s four strongest recommendation signals. Owned content alone is not carrying the result.

Inspect methodology
06

OBSERVED BREAKOUT PLAYBOOK

What rising SaaS
companies do differently.

The companies gaining recommendation share are not relying on a single tactic. They make their product legible to models, keep the evidence current, and earn independent mentions across the web.

FIELD GUIDE / VISIBILITY INPUTSTHREE REPEATABLE MOVES
01 ACCESS
READFETCHINDEX

Make your pages easily accessible to LLMs

Clear crawl paths, structured pages, descriptive markup and stable URLs give assistants fewer reasons to miss or misread the product.

EXPECTED EFFECTHigher retrieval coverage
02 FRESHNESS
NEWREPURPOSED+27%

Create fresh content, new and repurposed

Publish original findings, then turn strong ideas into focused pages, comparisons and updated explanations that match real buyer questions.

EXPECTED EFFECTMore current evidence
03 AUTHORITY
BRAND
MEDIACOMMUNITYREVIEWSPARTNERS

Dig into outreach and digital PR

Earn relevant third-party coverage, expert mentions and community citations. Independent sources often carry more recommendation influence than owned pages.

EXPECTED EFFECTStronger source authority
RESEARCH NOTE

These are recurring inputs observed around companies gaining recommendation breadth. They are practical levers, not a promise of placement in any model.

SHAREOF.AI / 2026
07

OPEN METHODOLOGY

Built to be inspected,
not merely believed.

Every public result will expose its sample, run date, prompt family and model coverage. Companies cannot pay to alter measured rankings.

01

Define the market

We map real buying jobs, company sizes, constraints, integrations and budgets.

02

Construct prompts

Each category uses generic, persona, workflow, constraint and comparison prompt families.

03

Run repeatedly

Prompts are sampled across six models and repeated to measure consistency, not one-off output.

04

Resolve entities

Aliases, product names and parent companies are normalized before recommendation share is calculated.

05

Score momentum

Growth, breadth, cross-model expansion and consistency combine into the Breakout Score.

06

Publish evidence

Public profiles show methodology, sample size, timestamps and representative answer excerpts.

RESEARCH INTEGRITY

Editorial rankings are independent. Sponsorships and enhanced profiles will always be labeled and will never change measured scores.

Research principles
EMERGING SAAS / 2026Find the recommendation surface your company can own.
FREE DISCOVERABILITY SCAN

See where you enter
the AI buying journey.

We’ll map the buyer scenarios where you appear, the competitors already ahead, and the recommendation gaps that look reachable.

No credit card · Evidence included · About one minute